Sable
The Company’s flagship brand is distributed through a chain of outlets that sell a wide variety of “Arabian tailored” fresh cakes, chocolates, savories and other products to consumers. Sable has 28 outlets that are strategically located across Kuwait.

Roche
This chain was initiated in late 2001 as part of the Company’s drive towards strengthening overall sales by tapping into a different consumer base, catering for customers with a more western taste preference. The product focus of Roche is chocolates and on innovative custom made food products. The success of this chain has led the Company to opening three outlets so far.

Planet Dounts
As part of the Company’s strive towards product differentiation, this brand was established in 1998 and is specialised in the production and sale of fresh American styled donuts.

Nada Al Shaam
Established in the early 1990’s, this outlet is fully focused on the line of Arabic ice cream.